Photos add life to any content. Today, 91% of consumers prefer visual content over text-based information. Thus, it’s crucial to have optimized HD photos for your site and social media platforms.
Don’t have graphic design experience? No worries. You don’t need to break a sweat over not knowing paid software like Adobe Photoshop and Illustrator.
The InSEO Tools Image Resizer makes resizing photos a breeze. The best part? It’s absolutely free! Good photographs can drive more traffic and revenue to your site. On the other hand, distorted and badly sized images kill a potential customer’s surfing experience. However, leave your worries to us; our tool will ensure that you have high-quality-sized photos for all your needs.
If you’re a brand owner, you must understand the basics of SEO if you wish for your brand to succeed in the SEO space. Image resizer optimization is the process of creating and delivering high-quality images in the ideal format and size to boost user engagement. This also includes labeling images so the search engine crawlers can read and understand page context.
The digital world is constantly changing along with the preferences of content consumers consume. The data that the brain transmits in visuals. The human brain processes one image in the same time taken to consume 1000 words.
Thus, visuals are a great way to depict a large chunk of information smartly through visuals. You can curate elaborate flowcharts and graphs instead of explaining them in paragraphs. The best part? The recall rate of visuals is 65% even after days of seeing meanwhile that of text content is merely 10%!
So if youre building a brand, your aim would be to curate content that is remembered, address your customers pain points, and deliver value to the viewers.
Today, a large number of customers access their content on mobile phones and its crucial to ensure that your content is web-friendly with the right sized images optimized by image resizer.
It means storing images for the web in smaller file sizes. This makes the load time shorter for a webpage, boosts seo, and provides a better user experience.
The first part of this process is to decrease the file size of each of the images. Additional points if it doesnt compromise quality or resolution. Inseo tools image resizer option is the perfect solution for this.
Then, you have to add a meaningful and descriptive alt tag to your optimized image resized. These two steps play a major role in enhancing your organic seo.
Smaller size, better loading.
It is also known that reducing the size of images without compromising quality can boost page load when using our picture resizer. This would result in you gaining more traffic from regular website visitors. An aberdeen group study depicted that even a one-second delay in load time equals a 7% drop in conversions. That means around 40% of people are likely to abandon a website that takes longer than 3 seconds to load.
Improve user experience
an improved user experience directly correlates to a positive impact on search engine rankings. It improves customer engagement, brings you solid conversions, and elevates customer retention. There are many perks of optimized images as they take up less storage space on your server and your site backups will be completed more quickly.
Optimize image by decreasing the size
the best way to begin this process is by selecting a high-resolution image resized whenever needed. This will ensure that your website looks optimized and clean.
However, the question remains, how do you resize your images?
Choosing right sized images: vectors or raster
vector images are curated with lines, points, and polygons. Theyre applicable for shapes, logos and flat images. They dont pixelate when you zoom in. Hence perfect for high-resolution devices. You can use the same picture file on multiple websites / apps ( platforms ).
Raster images are the ones made of rectangular grids packed with multiple color values. They provide an extra dimension and depth to the imagery. Although, if these are not handled well they can heavily impact your sites bounce rate.
The maximum width of your blog content is 720px. Hence, regardless of the screen size of your interface, the images displayed are never wider than 720px. So, you have to ensure that your images are greater than this width in order to avoid hampering the surfing experience of the user browsing.
Its crucial to remember that the higher the number of pixels present in the image, the bigger the file size of said image. As we move to web-coded responsive sites, often the browser automatically resizes images wider than 720px to fit them on the screen. However, the size of the image remains the same. So, if you were to upload a 6000px-wide image, the browser would need the entire file size to load even if the image was automatically resized. The slow loading will have a major impact on your website speed.
So, simply resize and upload images in the maximum dimensions needed. However, please note that it may not always be 720px but this also depends on the overall design of your website. You should upload your jpegs and pngs in batches. Use the appropriate option for the batch of the images that youre optimizing.
if you have multiple images on a page, then, for a brand look, it is crucial to keep all the image dimensions the same size.
If youre running an e-commerce store, it's crucial to keep the product sizing consistent to ensure that all the images render on the page the same way without being skewed, extended or pixelated.
If these images are too small or inconsistently sized, it would break the visual flow of your page as they appear to be of poor quality.
inseo tools is designed to help you resize your images in different sizes, sections, and designs. But, its always helpful to know what is best for your site. It is advised that images should be as large as their container for an enhanced website performance. Gallery images are often bigger than blog images or thumbnails.
To be able to figure out website image sizes, its important that you have a clear idea of the dimensions to calculate the width of your sites content area. You can use the page ruler browser plugin that allows you to measure.
1. Background images
recommended size - 1600x900px
2. Full-width images
we recommend at least 1400 pixels wide for optimum results. However, these may vary as per website image size guidelines.
3. Half-width images
half-width images are recommended to be at least 700px wide.
4. 1/3 width images
we recommend at least 480px wide for the best quality 1/3 width images.
5. Small icons and logos
logos are advised to be at least 100 pixels wide.
all you have to do is follow these simple steps in order to resize your images.
1. Drag and drop images from your device
2. Select the dimensions that you want.
3. Select and apply the changes required.
4. Download the edited image to your computer, and voila!
if youre struggling to create a visually appealing website that gets traction, its crucial to work on seo. You can use these strategies before you upload images on your site. These image optimization points will help in improving the likability of your content by both the search engine and the customers browsing it.
Remember, the first and foremost effort is to choose high-quality images for the site. Dont limit yourself to low-quality stock images that might ruin the user experience once a potential customer accesses it.